Rogue Iteration Studio
Back to Insights
costoptimizationllm
January 10, 2024

LLM cost control is a product feature

If your unit economics are powered by tokens, you're running a software business and a commodities desk at the same time. Here's how to govern LLM spend without breaking quality.

Why this matters

If your unit economics are powered by tokens, you are running a software business and a commodities desk at the same time.

Token prices fluctuate. Usage spikes. A single bad prompt can burn through your monthly budget in hours. Most teams discover this the hard way—after the invoice arrives.

Cost control isn't a nice-to-have. It's a product feature that determines whether your AI product is viable at scale.

Three levers that work

1. Route by difficulty

Not every request needs your most powerful model.

  • **Easy tasks** (classification, simple extraction): cheap, fast models
  • **Medium tasks** (summarization, structured generation): mid-tier models
  • **Hard tasks** (complex reasoning, creative generation): premium models
  • Build a classifier that routes requests to the cheapest model that can handle them. Start simple—even a keyword-based router beats sending everything to GPT-4.

    2. Cache what users repeat

    You'd be surprised how often users ask the same questions. Cache aggressively:

  • **Embeddings and retrieval results** — same query = same vectors
  • **Deterministic transformations** — formatting, extraction from stable sources
  • **Stable tool outputs** — API responses that don't change frequently
  • A 30% cache hit rate can cut your spend by 30%. Measure it.

    3. Reduce tokens by design

    Tokens are your raw material. Use fewer:

  • **Strict contracts** — don't let the model ramble; define output schemas
  • **Structured outputs** — JSON mode, function calling, typed responses
  • **Summaries and state snapshots** — compress context instead of replaying full history
  • **Explicit step limits** — cap the number of reasoning steps
  • Put budgets in the code

    Don't just monitor—enforce. Build these into your system:

  • **Per-request budgets** — fail fast if a single request gets too expensive
  • **Per-user budgets** — prevent abuse and runaway usage
  • **Per-tenant monthly caps** — for B2B, protect yourself from outliers
  • **Alerting when budgets spike** — catch problems before they become invoices
  • The path forward

    If you want to cut LLM spend without breaking quality, my 5-day Cost & Reliability Tune-Up installs:

  • Routing logic with model tiering
  • Response caching layer
  • Budget enforcement and alerts
  • Observability to track spend by feature
  • Book a call to discuss your current spend and where the savings are.

    Want to discuss this topic?

    I'm happy to chat about how these ideas apply to your specific situation.

    Book a 20-min call